Building a million-dollar business is often perceived as a long and arduous journey that requires years of dedication and hard work. But what if I told you that you could set yourself on the path to success with just a few hours of focused effort each night? In this blog, we’ll explore building a thriving business by dedicating your evenings from 7–11 p.m. and how making small sacrifices like cutting back on screen time can lead to significant gains in your entrepreneurial endeavors.

As a busy adult, you most likely struggle to find time for yourself. Many adults will claim there is little time in their day after work to do much, like go to the gym or spend time with family. However, many of these same adults will go home after a long day of work and find themselves at some point relaxing in front of a screen. This has become the societal norm and a coping mechanism to unwind after a busy and mentally draining day.

We all have 24 hours to do what we have to or waste it away. That choice is given to us all, but it is easier to say we will go later or need to rest because we are tired. However, this is the case for many because they are in jobs they do not love, and it causes them more harm than good. They stay in these jobs due to circumstances or to provide for the family. However, what would you do if I shared a formula to get out of your current living situation?

When you have a limited window of time to work on your business, focus becomes your most valuable asset. During these four hours each night, eliminate distractions and prioritize tasks directly contributing to your business growth. Whether developing a marketing strategy, refining your product/service, or reaching out to potential clients, concentrate on high-impact activities that will push your business forward.

Making a list of things I would like to do helps me better focus on what little time I have per day. The list creation process will be trial and error without a coach, but you will learn in time if you apply focus and awareness to the things you write down. For example, if you write down that you need to clean the house but end up on the sofa, cleaning the house is too daunting and needs to be more concise for you to take action. Instead, it would be best if you said you would wash the laundry or dishes.

This process is called micro-focussing. The big picture is cleaning the house, but if you take no action, the house will not get cleaned. The best option would be to do something relevant to the goal, but just one aspect. If we apply it to a business, we must create a website, social media, and systems for everything to run smoothly. I can attest that having and running a business comes with many challenges, but what has helped me is to focus on the essentials and delegate everything else.

In the beginning, you will be doing most of the work, but eventually, you can focus on doing what you love to do in your business. However, when you start, you must do the things you may not love. You will get those done by breaking down larger tasks into smaller ones. For example, the website you need to build will take a lot of learning if you do not have the background. You have two options: to pay someone to do it for you or to learn the skill/knowledge necessary to build the website. Learning a skill and getting the task done will take substantially more time. Regardless of the investment of time, do what invigorates you to take more action towards your goal.

You must learn how to set clear goals regarding clarity and transparency. Though that to-do list might have your most important task on it, if it is not attached to a meaningful purpose, you will need help to take action at some point. This is because the brain is structured to give us comfort, and when we are pushing ourselves to build our million-dollar business, we will start to see the work we have to do now as daunting rather than the goal at the end as rewarding.

Maintaining direction and becoming overwhelmed with the sheer amount of work that goes into building a business is easier. That is why defining specific and achievable milestones for your business, both short-term and long-term, will help you stay consistent. The trick is not to make your tasks too easy but to make them manageable. This will help your mind see what you are doing as tangible and motivate you to keep going. Eventually, that motivation will turn into discipline, but that is something that will come with time.

One of the things I do with almost all of my clients trying to make significant changes in their lives is to look at how they spend their 24 hours. I have them write out what they do each day so they can see where their time is being spent. Once you have your schedule, you can find out when you have time. Most people have time after dinner but feel “tired” and want to rest. This feeling is all about comfort because if I were your coach and helped you build the habit of taking action from 7–11 p.m., you would find it doable, but alone, it is daunting.

To maximize your evening, you want to make a second schedule that allocates time for regular responsibilities like work, personal life like family, and your dedicated business hours in the evening if you’re starting your business. If you are established already as a business owner, you want to ensure that your business hours are used for business rather than fooling around. I understand your phone can hijack your workflow and potential, but we must effectively manage our time.

The time we will be limited to 24 hours a day. We have no more or less time than the person next to us competing for success and building a million-dollar business. One of the major issues is less time but learning. We must learn to prioritize education when building our million-dollar business overnight. We might have to give up some luxuries or comforts because we will be working more to learn and strengthen the areas where we are weak. Remember, the more you learn, the better equipped you’ll be to tackle challenges and make vital decisions.

The best way to transition through the learning phase is by leveraging technology. Technology has been making impressive moves, from creating content to automating systems in your business. There was a time when every post I made was done by single posting and creating; you can imagine how much time that consumed in my day. Eventually, I delegated the work to one of my employees, but today, an automatic system does all the hard work, and even I can do it alone. However, time is money, so I pay one person instead of five to do the same amount of work faster and more efficiently.

Networking and social media are some of the more overrated areas to work through when building a million-dollar business. I am sure you heard the saying, “It is not what you know, but who you know.” This saying is extremely accurate, but it leaves room for development nonetheless. In essence, you can have no connections or ties and still become a success. The issue does not come with who or what you know but the commitments you follow through with.

Social media does something interesting in the algorithms when helping people find content. Whether that content is a business or your new podcast, the organization wants to know that if they recommend your channel, it will create more revenue over the long term than just once. That is why consistent posting is essential when building a community. Going a step further, consistency will show others that they can put faith in you and will help build a network much quicker than going out to your monthly Chamber of Commerce meeting.

With all that being said, there is a level of sacrifice that has to happen. There are two types of people in the world – People who want it and people who want it. I can speak for myself and tell you that there are days when I kind of want it, but there are more days when I want it. This is the aspect of being human and the ability to sacrifice. You might have to sacrifice sleep or time with friends and family, but your purpose should be the main factor that drives you, not feelings of comfort and desire.

While building a million-dollar business overnight may not be feasible, dedicating your evenings from 7–11 p.m. can set you on the path to achieving your entrepreneurial dreams. By embracing the power of focus, setting clear goals, managing your time efficiently, prioritizing learning, leveraging technology, seeking support, and being willing to make short-term sacrifices, you can steadily progress toward your business objectives. Remember, success rarely happens overnight, but with consistent effort and determination, you can transform your side hustle into a thriving venture. So, take that leap of faith, and let your passion and hard work fuel your journey to business success!

Until then,

Michael Rearden

Founder of Reven Concepts